Something malicious is brewing....

I noticed that when i logged into the the website in the market i NOTICED a strange option that required PURPLE OZZARIAN CRYSTAL (im calling it that cuz it looks like one) and on my profile there is a void portal sprite which upon interacting it shows a message "The way forward refuses you..." with the purple crystal on top of the text.

What could THIS even be? Perhaps a rebirth currency, event currency or something. Now considering i havent logged into the server in a LONG WHILE its possible that the message appears on inactive members and it is diffrent for active ones.